A full lead gen team inside Claude Code

People trust the ones who teach them something for free

Buyers book calls with people they already trust, and that trust comes from time spent with your work. A post that gives away something useful, like a guide or a template, is where it starts.

Everyone who comments gets the resource. They get real value from you before you have spoken to them, and they land on your site and your email list, where you can keep showing up for them.

Making one properly takes four jobs: the resource, its landing page, the post and a visual for the post. You type /team, one line about your business and your website, and the Director hands all four to its team.

The Director runs the team

Reads your site, hands out the work, checks every piece.

It's the main Claude in your session. It writes a fact sheet from your website so nobody on the team invents a number, has the builder pick the resource first, checks that pick, then starts all four at once.

A free resource your buyers will comment for

Picks the idea, writes the guide and the DM.

It reads your website, writes 9 ideas for a free resource, ranks them and picks one. Then it writes the full guide your buyers can follow step by step, plus the DM every commenter gets with the link. Every line gets checked against your site.

A landing page for that one resource

Designs three concepts, then builds the strongest one.

Commenters land here, read the resource and join your email list. It renders three concept boards from your brand, builds the page from the best one and checks it for 26 signs of AI-made design on desktop and phone.

A LinkedIn post that gives the resource away

Writes in the shape getting the most comments right now.

It reads the newest LinkedIn posts with 100 or more comments and adds up the comments for each post shape. In the test run, 23 posts qualified and arrow rows led with 2,402 comments, so the post went out as arrow rows. Commenters type CLOSE to get the resource.

A 12-second video for the post

Made in your brand's colours, fonts and logo.

It takes your brand from your website, builds the two hardest moments first and checks their stills, then renders the full video. Before it hands over, it pulls 120 frames from the finished file and checks them.

The Director checks everything before you see it

It opens every file the team made and checks three things. The title, the promise and the keyword match everywhere, every number traces back to your website, and nothing uses a banned phrase.

In the test run, one line in the post claimed something the website never says. The Director sent it back and the copywriter replaced it 28 seconds later.

Anything your site doesn't state goes on a list for you to fill in before you post.